Privacy Policy

1. Information We Collect

1.1 Information You Provide

When you register for an account or use our Platform, you may provide us with:

• Account Information: Name, email address, password, and company name
• Profile Information: Business details, preferences, and settings
• Payment Information: Billing address, payment method details (processed securely by our payment providers)
• User Content: Images, photographs, and other materials you upload to the Platform
• Communications: Messages, feedback, and support requests you send to us

1.2 Information Collected Automatically

When you access our Platform, we automatically collect:

• Device Information: Device type, operating system, browser type, and unique device identifiers
• Usage Data: Pages visited, features used, time spent on the Platform, and interaction patterns
• Log Data: IP address, access times, referring URLs, and error logs
• Cookies and Tracking: Information collected through cookies, pixels, and similar technologies

1.3 Information from Third Parties

We may receive information from third-party services, including:

• Analytics providers (e.g., Google Analytics)
• Payment processors
• Marketing platforms and advertising networks
• Social media platforms (if you connect your accounts)

2. How We Use Your Information

We use the information we collect for the following purposes:

2.1 Providing Our Services

• Processing your images using our AI technology
• Generating AI-powered fashion photography
• Managing your account and credit balance
• Processing payments and invoicing
• Providing customer support

2.2 Improving Our Platform

• Training and improving our AI models
• Analyzing usage patterns and trends
• Developing new features and services
• Fixing bugs and optimizing performance

2.3 Communications

• Sending transactional emails (account updates, receipts)
• Sending marketing communications (with your consent)
• Responding to your inquiries and support requests
• Notifying you about changes to our services or policies

2.4 Security and Legal Compliance

• Preventing fraud and unauthorized access
• Enforcing our Terms of Service
• Complying with legal obligations
• Protecting our rights and the rights of others

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

3.1 Service Providers

We work with trusted third-party service providers who assist us in operating our Platform, including:

• Cloud hosting providers (e.g., AWS, Google Cloud)
• Payment processors for invoicing and tax compliance
• Analytics services (e.g., Google Analytics)
• Email service providers
• Customer support tools

3.2 Legal Requirements

We may disclose your information if required by law, court order, or government request, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

3.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction. We will notify you of any such change.

3.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

4. Data Security

We implement industry-standard security measures to protect your information:

• Encryption of data in transit (TLS/SSL) and at rest
• Regular security audits and vulnerability assessments
• Access controls and authentication mechanisms
• Secure data centers with physical security measures
• Employee training on data protection practices

While we strive to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.

5. Data Retention

We retain your information for as long as necessary to:

• Provide our services to you
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Improve our AI models and Platform

When you delete your account, we will delete or anonymize your personal information within 30 days, except where retention is required by law or legitimate business purposes.

6. Your Rights and Choices

Depending on your location, you may have the following rights:

6.1 Access and Portability

You can request a copy of the personal information we hold about you and receive it in a portable format.

6.2 Correction

You can update or correct inaccurate information through your account settings or by contacting us.

6.3 Deletion

You can request deletion of your personal information, subject to certain legal exceptions.

6.4 Opt-Out

You can opt out of marketing communications at any time by clicking the "unsubscribe" link in our emails or updating your preferences.

6.5 Cookie Preferences

You can manage cookie preferences through your browser settings or our cookie consent tool.

7. Cookies and Tracking Technologies

We use cookies and similar technologies for:

• Essential Cookies: Necessary for the Platform to function
• Analytics Cookies: Help us understand how you use the Platform
• Preference Cookies: Remember your settings and preferences
• Marketing Cookies: Deliver relevant advertisements (with consent)

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place, such as Standard Contractual Clauses, to protect your information during international transfers.

9. Children's Privacy

Our Platform is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

10. GDPR Compliance (EEA Users)

If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR):

• Right to object to processing
• Right to restrict processing
• Right to withdraw consent
• Right to lodge a complaint with a supervisory authority

Our legal basis for processing includes: contract performance, legitimate interests, legal compliance, and your consent where applicable.

11. CCPA Compliance (California Users)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected
• Right to delete personal information
• Right to opt-out of the sale of personal information (we do not sell your data)
• Right to non-discrimination for exercising your rights

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website and updating the "Last Updated" date. Your continued use of the Platform after changes constitutes acceptance of the updated policy.